Have you had AI turn a blog post or webinar into a week of social posts?

You paste the long piece and AI pulls out the best points as short posts, an email blurb and video scripts. You edit and schedule.

How to automate it

How to automate “turn webinars, videos and long posts into smaller pieces”

Here are 2 ways to spend less time on this, best first. Each comes with steps you can follow today and, for AI fixes, a prompt to copy.

60 min

typically, once a week

70%

of the time can be automated

Easy

to set up

Fix 1 of 2

AIBest fix

Have AI turn one long piece into a week of posts

Paste a blog post, webinar transcript or report; AI pulls out the best points and drafts posts, an email and short-video scripts in your voice.

Typically saves about 55% of the time10 min to set up

1Get the source text or transcript.
2Paste it with the prompt below and two posts you liked as style examples.
3Edit the drafts, cut anything that sounds generic, and check facts.
4Schedule them in your social tool.

Prompt to copy

Here is a [BLOG POST / WEBINAR TRANSCRIPT / REPORT] from our company. Turn it into: [NUMBER] LinkedIn posts, [NUMBER] short posts for [OTHER NETWORK], one newsletter paragraph, and two 30-second video scripts. Each piece should make one point from the source, in the style of these examples: [PASTE 2 POSTS YOU LIKED]. Use only facts from the source. No hashtags unless I ask.

Source:
[PASTE]

Tools: ChatGPT, Claude, Gemini or Microsoft Copilot · Jasper or Copy.ai

Fix 2 of 2

Software feature

Let a clipping tool cut short videos from long recordings

Opus Clip, Descript, Riverside Magic Clips and Canva find the best moments in a webinar or podcast, add captions and reframe for vertical video.

Typically saves about 60% of the time20 min to set up

1Upload the recording to Opus Clip, Descript, Riverside or Canva.
2Let it suggest clips; pick the ones that make one clear point.
3Check captions for names and terms, add your brand template.
4Export and schedule alongside your written posts.

Tools: Opus Clip · Descript · Riverside Magic Clips · Canva · CapCut

Quick wins

Have you tried…

Have you had AI turn a blog post or webinar into a week of social posts?: You paste the long piece and AI pulls out the best points as short posts, an email blurb and video scripts. You edit and schedule.
Have you used a tool like Opus Clip or Descript to cut short clips from a long video?: These tools find the best moments in a webinar or podcast, add captions and reframe them for phones in a few minutes.

Who does this task

Roles in our library that list this as one of their common tasks. Each guide covers the rest of that role’s week.

Content / Social Media

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