Fix 1 of 2
Set a clear escalation path so only the right cases reach you
When everyone escalates straight to the top, leaders become a help desk. A written path with a named first owner handles most cases earlier.
- 1Name the first owner for customer and partner escalations (account lead, support lead).
- 2Write the criteria for when it goes to you: contract value, legal risk, press, safety.
- 3Ask for a short written summary and a recommended response with any escalation that reaches you.
- 4Share the path with sales, support and partners.
Tools: Shared doc or wiki · Your support or CRM tool